AS I AM hair products let you care for and celebrate your hair’s natural texture. Whether you need to carefully detangle hair or want healthy hair growth, AS I AM lets you do so with natural ingredients that won’t harm your soon-to-be luscious locks. Their product line has a specialized focus on curly and tightly coiled hair types.

Hera Beauty offers AS I AM products so that you can enjoy your hair care routine, and give yourself optimal hair every day. Browse our selection now!