Not Your Mother’s Curl Talk Bond Building Shampoo is a gentle, sulfate- and silicone-free cleanser designed specifically for curly hair. Formulated with a Dual Action Curl Power Complex that blends rice amino acids and natural bond-supporting ingredients, this shampoo helps strengthen hair from root to tip, reduce breakage, tame frizz, and enhance curl definition. It delivers a nourishing cleanse while leaving curls more manageable and resilient. Not Your Mothers Haircare+1

Benefits

• Gently cleanses hair without harsh sulfates or silicones.
• Supports hair strength by helping build and protect bonds.
• Reduces breakage for healthier-looking curls.
• Enhances curl definition and manageability.
• Suitable for all curl types, including natural and color-treated hair.
• Free of parabens, dyes, and drying alcohols for a cleaner formula.

Ingredients

water (aqua), sodium lauroyl sarcosinate, sodium cocoyl isethionate, cocamidopropyl hydroxysultaine, glycol distearate, peg-150 distearate, propanediol, hydroxypropylgluconamide, hydroxypropylammonium gluconate, aspergillus ferment, arginine, rice amino acids, persea gratissima (avocado) oil, mauritia flexuosa fruit oil, sclerocarya birrea seed oil, polyquaternium-10, hydroxypropyl guar hydroxypropyltrimonium chloride, tocopherol, tetrasodium glutamate diacetate, fragrance (parfum), phenoxyethanol, ethylhexylglycerin, citric acid. Whole Foods Market

Directions

Wet hair thoroughly and apply shampoo. Massage into scalp and hair to create a lather. Rinse thoroughly. Follow with conditioner for fuller curl support.