Product Features:

• Brand: L'Oréal Professional

• Collection: Excellence HiColor HiLights

• Color: Magenta

• Type: Permanent crème hair color for dark hair only

• Coverage: Lifts and deposits vibrant magenta color without pre-lightening

• Formula: Rich, no-drip crème formula

• Application: Requires 30 or 40 volume developer

• Size: 1.2 oz (34 g)

• Recommended For: Natural dark brown to black hair

How to Use: • Mix HiColor Magenta with a developer at a 1:1.5 ratio.
• Apply evenly to sections you wish to color.
• Leave on for 30 minutes (or follow package instructions).
• Rinse thoroughly and apply a deep conditioner.